Outsource Link Building: When Is The Best Time?

So, your SEO is going well. Your team has the technical side covered, and your on-page SEO is in good shape. But what about link building? If you’re not sure how to get backlinks, you don’t have to figure it out alone—outsourcing can make a big difference. 

Outsourced link building is something even experienced SEO professionals find challenging. You need the right links that genuinely help improve rankings.

And let’s be real, sometimes your team might not have the time or the expertise to do it all. That’s completely okay.

This is where professional link building services can step in to save the day. But how do you know if it’s the right time to get help with link building, and what factors should you take into account before making the decision?

So, in this article, we’ll explore why outsourcing link building might be a smart choice, how it all works, and how to tell if it’s the right time for your business to make that move, based on our experience and practical know-how.

Let’s start.

The Power of Outsourcing Link Building

Outsourced link building is hiring someone outside your company or a specialist to handle the process of getting backlinks for your website.

Instead of your team managing it, you bring in experts who specialize in link building to do it for you.

These experts or agencies focus on creating strategies to get relevant links that boost your website’s rankings. They know where to look, how to approach websites, and what works best for your industry.

Let’s now dive into the insights our specialists share on why outsourcing link building is a smart move.

Why Should You Outsource Link Building Services?

The reality is that it takes a large, dedicated team to effectively execute professional link building, and for many businesses this is time-consuming. 

From what our specialists observe, managing this in-house can be a challenge for many businesses, making outsourcing link building services a smart and efficient choice.

So, why not consider link building outsourcing instead?

In-House Link Building Isn’t as Simple as It Seems

So, managing link building in-house can seem simple and easy, but is it the best use of your team’s time?

Securing good backlinks involves several steps: research, outreach, negotiation, content creation, and performance and website tracking. It’s a detailed, ongoing process that demands attention to every small detail.

And unless your team has a lot of experience in professional link building, the effort could fall short in terms of results.

For instance, many businesses don’t realize how challenging it can be to secure backlinks from reputable websites.

But, we don’t speak just about sending out a few emails and waiting for a reply; it also requires strategy, relationship building, and ongoing follow-up. So, the right email outreach methods can make all the difference in maintaining these connections.

Not to mention, the process is constantly evolving as search engine algorithms change.

So, unless you have a full-time team dedicated to these tasks, your in-house efforts might not reach their full potential.

The Speed of Link Building Outsourcing

So, when it comes to how to outsource link building, the key is working with professionals who already have the necessary systems in place. 

For example, industries such as e-commerce and SaaS often integrate email marketing software to support their link building efforts. So, automation tools and a clear understanding of industry-specific needs make the entire process several times faster than doing it in-house. 

For example, we’ve helped businesses improve their backlink profiles quickly by tapping into existing networks of trusted websites. Instead of waiting weeks to secure one backlink, our clients often see multiple quality backlinks secured in a matter of days.

So, by outsourcing, you avoid the bottlenecks that often come with doing it internally, where your team may have other priorities or lack the tools to do the job efficiently. 

With a dedicated link building partner, you get faster results backlinks, and more time to focus on growing other aspects of your business.

Rank Smarter, Not Harder

Outsource backlink building to experts, and you free up your internal resources while ensuring that your link building efforts are effective and up-to-date. Outsourced link building services are not only faster but also more cost-effective, especially when you factor in the expense of hiring and maintaining an in-house team. 

These specialists have the tools, experience, and expertise to get good backlinks quickly—something your team might take months, or even years, to achieve. So, a strong strategy should always recognize the importance of backlinks in improving search rankings.

So, if you’re still wondering how to outsource link building the right way, you can trust our insights—partnering with the right experts can make all the difference.

When Should You Outsource Link Building

Link building can be one of the most time-consuming tasks for any business trying to grow its online presence.

At some point, every company hits a wall with its rankings and realizes that getting into the top 10 on Google requires a lot more than just great content.

So, when do we know it’s time to bring in the experts?

The Time and Resource Challenge

From our insights, when we see a business struggling to boost their rankings, especially in competitive industries, it often means they’re not just lacking backlinks—they’re lacking the right kind of backlinks. 

Getting to the top of Google’s rankings isn’t as simple as collecting a handful of links. And here’s the thing: that takes a lot of time and expertise.

For instance, one of the SaaS businesses we helped was struggling to get noticed, even though they had an amazing product. Their content was top-notch, but their website just wasn’t ranking high enough. 

After a deep dive into their backlink profile, we quickly realized that they were missing authoritative links that would push them into the spotlight. We stepped in and organized a tailored link building campaign, and within months, their rankings started climbing.

As seen in the screenshot, the rankings of one of our client’s pages improved dramatically after we implemented our link building approach.

That’s the kind of difference the right outsourcing link building strategy can make.

Common Mistakes to Avoid in Outsourced Link Building

So, when you decide to outsource link building services, it’s important to avoid common mistakes that could end up harming your website’s reputation instead of helping it.

We’ve worked with many SaaS businesses to help them secure valuable backlinks, and over time, we’ve identified a few key red flags to watch out for.

So, keep reading to learn some insights from our specialists on how to spot the warning signs and avoid them.

Check the Background and Reputation

It’s so important to research the agency or specialist you’re working with. A reliable service should have a good track record of success, especially in your industry.

For instance, we’ve helped SaaS businesses boost their rankings through professional link building, and this has only been possible through the careful selection of reliable partners.

If someone promises thousands of backlinks for a very low price, consider it a red flag. For example, offering 1,000 backlinks in a short period is typically not a good sign. The goal is to build links from authoritative and relevant websites, not just collect as many as possible.

Here’s a real example of the kind of offers you should avoid. Our specialists have seen these countless times.

We always focus on getting links that actually matter for your SEO, not random links that could end up being harmful.

Avoid Irrelevant Websites

Another common mistake we often see in link building outsourcing is partnering with agencies that secure backlinks from irrelevant websites.

If the website isn’t a reliable SaaS agency or falls into categories like low-quality blogs, news magazines, or irrelevant industry websites, it’s a red flag. 

In our experience, getting backlinks from unrelated or questionable sites can harm your SEO efforts, which is why we always ensure the websites we work with are legitimate, respected, and relevant to your industry.

Additionally, we recommend checking that the emails you receive come from a company domain and not generic ones like “Hi Sir”, “Hi there” or impersonal addresses.

Here’s an example of what to watch out for—messages starting with “Hi there” or other generic greetings are a clear red flag.

Note: legitimate agencies will communicate professionally, using their company name to ensure clear and transparent communication throughout the process.

Ask About Legitimacy

As part of our strategies for how to outsource link building effectively, we always advise asking your link building partner about the legitimacy of their business practices. We’ve found that transparency in communication is a big factor in distinguishing a reliable service from one that may be cutting corners.

If an agency avoids answering questions or isn’t open about their approach, that’s a strong sign to reconsider. In our case, we believe in sharing exactly how we build SaaS backlinks and the kinds of results our clients can expect. This transparency fosters trust and helps businesses make informed decisions.

So, by avoiding these common mistakes, you can make better decisions when outsourcing your backlink strategy and focus on working with trusted experts who know what they’re doing.

To Wrap up!

In conclusion, professional link building isn’t just about gathering any backlinks— it is about choosing the right ones that help your website grow. 

So, how do you avoid mistakes? 

Start by ensuring you’re working with trusted, relevant websites, not random websites. And always look for clear, professional communication. 

If you keep these tips in mind, you’ll be on the right track to boosting your website’s SEO without the guesswork. 

Still not sure? 

Reach out to us! We’d love to show you how we can help boost your site’s rankings and grow your domain with smart link building strategies.

FAQs about link building outsourcing