{"id":13065,"date":"2025-05-22T14:26:11","date_gmt":"2025-05-22T10:26:11","guid":{"rendered":"https:\/\/saynine.ai\/?p=13065"},"modified":"2026-03-19T16:21:17","modified_gmt":"2026-03-19T12:21:17","slug":"orphan-pages","status":"publish","type":"post","link":"https:\/\/saynine.ai\/ru\/blog\/orphan-pages\/","title":{"rendered":"Orphan Pages: How to Find and Fix Them"},"content":{"rendered":"<p>A positive website experience isn\u2019t just about design but also the structure. Avoiding orphan pages is a smart first step.<\/p>\n\n\n\n<p>Fixing this issue makes your website easier for search engines to crawl and more enjoyable for visitors to navigate.<\/p>\n\n\n\n<p>But what exactly are orphan pages? Don\u2019t worry, we\u2019re here to help. In this article, you\u2019ll learn what they are, how to find and fix these pages.&nbsp;&nbsp;<\/p>\n\n\n\n<p>Let&#8217;s start!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What Are Orphan Pages?<\/h2>\n\n\n\n<p><em>Orphan pages are webpages on your site that don\u2019t have any internal links pointing to them.&nbsp;<\/em><\/p>\n\n\n\n<p>For example, when you publish a new blog post, it often starts as an orphan page because it hasn\u2019t been linked from any other page on your website yet. Once you add internal links to it, both users and search engines can easily find and index the page.<\/p>\n\n\n\n<p>Now, let\u2019s see why fixing orphan pages matters.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Why Orphaned Pages Are Bad For Your SEO?<\/h2>\n\n\n\n<p>Here\u2019s why every page on your site should be properly connected.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Orphan Pages Don\u2019t Get Indexed&nbsp;<\/h3>\n\n\n\n<p>If you have an orphan page, Google might not find or index it, as it discovers new content by crawling links from pages it has already indexed.<\/p>\n\n\n\n<p>Without internal links, Google may not even know your page exists, which means it won\u2019t get crawled, indexed, or show up in search results. So, even your most valuable and engaging content can go unnoticed.<\/p>\n\n\n\n<p>However, a proper <a href=\"https:\/\/saynine.ai\/ru\/blog\/internal-linking\/\" target=\"_blank\" rel=\"noreferrer noopener\">internal linking strategy<\/a> can fix this issue and ensure your pages are connected and discoverable.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">They Result in a Bad User Experience<\/h3>\n\n\n\n<p>We are great believers in this: if it\u2019s not good for the user, it\u2019s not good enough. The same goes for the orphan page issue. If users can\u2019t easily navigate to a page or even find it, then you hurt the user experience, no matter how valuable the content is.<\/p>\n\n\n\n<p>Let\u2019s say you\u2019re writing a blog post about keyword optimization and you mention \u201c<a href=\"https:\/\/saynine.ai\/ru\/blog\/keyword-stuffing\/\" target=\"_blank\" rel=\"noreferrer noopener\">keyword stuffing<\/a>.\u201d If you\u2019ve already covered that topic in another article, why not link to it? It\u2019s a simple yet smart move to internally link to relevant content and avoid the orphan page problem.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">They Lead to Poor Search Rankings<\/h3>\n\n\n\n<p>There\u2019s a general rule: web pages with good internal linking tend to rank better. On the other hand, a page without any internal links probably won\u2019t rank well.&nbsp;<\/p>\n\n\n\n<p>To monitor this, it\u2019s important to run <a href=\"https:\/\/saynine.ai\/ru\/blog\/content-audit-guide\/\" target=\"_blank\" rel=\"noreferrer noopener\">content audits<\/a> regularly to identify pages that may be orphaned. But it\u2019s not just about that one page; having many of those pages across your site can negatively impact your overall search engine rankings and site authority.<\/p>\n\n\n\n<p>It\u2019s a small fix that can make a big difference in how your content performs and search engines rank your pages.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How to Find Orphan Pages in 2 Easy Ways<\/h2>\n\n\n\n<p>Now let&#8217;s look at two simple methods to reveal unlinked pages on your site.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Method #1: The Manual Way<\/h3>\n\n\n\n<p>If your website is small, you can do it manually. Just compare your sitemap with the pages that are linked on your site. But before that, let\u2019s take a quick look at why sitemaps matter and what Google says about it.<\/p>\n\n\n\n<p><em>\u201cIf your site&#8217;s pages are properly linked, Google can usually discover most of your site. Proper linking means that all pages that you deem important can be reached through some form of navigation, be that your site&#8217;s menu or links that you placed on pages. Even so, a sitemap can improve the crawling of larger or more complex sites, or more specialized files.\u201d&nbsp;<\/em>\u2013 <em><a href=\"https:\/\/developers.google.com\/search\/docs\/crawling-indexing\/sitemaps\/overview\" target=\"_blank\" rel=\"noreferrer noopener\">Google Search Central<\/a><\/em>.<\/p>\n\n\n\n<p><strong>Step 1<\/strong>: To find your sitemap, just go to <strong><em>yourdomain.com\/sitemap.xml<\/em><\/strong>. It should list all the important pages you want  Google to be aware of.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1920\" height=\"1111\" loading=\"lazy\" src=\"https:\/\/saynine.ai\/wp-content\/uploads\/2025\/05\/screen-shots-21.05.25-222-49-1920x1111.png\" alt=\"check website sitemap\" class=\"wp-image-13072\" srcset=\"https:\/\/saynine.ai\/wp-content\/uploads\/2025\/05\/screen-shots-21.05.25-222-49-1920x1111.png 1920w, https:\/\/saynine.ai\/wp-content\/uploads\/2025\/05\/screen-shots-21.05.25-222-49-scaled-600x347.png 600w, https:\/\/saynine.ai\/wp-content\/uploads\/2025\/05\/screen-shots-21.05.25-222-49-400x231.png 400w, https:\/\/saynine.ai\/wp-content\/uploads\/2025\/05\/screen-shots-21.05.25-222-49-768x444.png 768w, https:\/\/saynine.ai\/wp-content\/uploads\/2025\/05\/screen-shots-21.05.25-222-49-1536x889.png 1536w, https:\/\/saynine.ai\/wp-content\/uploads\/2025\/05\/screen-shots-21.05.25-222-49-2048x1185.png 2048w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n\n\n\n<p><strong>Step 2<\/strong>: Now, review your site and check if every page listed in the <a href=\"https:\/\/ahrefs.com\/seo\/glossary\/sitemap\" target=\"_blank\" rel=\"noreferrer noopener\">XML sitemap<\/a> is linked from your blog posts or other internal pages. If a page is in the sitemap but not internally linked anywhere on your website, it\u2019s an orphan page.<\/p>\n\n\n\n<p><strong>Pro tip<\/strong>: Use a spreadsheet to track which sitemap URLs are unlinked and make the process more organized.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Method #2: Use Ahrefs<\/h3>\n\n\n\n<p>For larger websites with hundreds or thousands of pages, the manual way of finding orphan pages is unrealistic. This is where tools like Ahrefs come in handy. Its <strong><em>Site Audit<\/em><\/strong> feature can easily find orphan pages, saving you hours of work.<\/p>\n\n\n\n<p>Here&#8217;s how to do it:<\/p>\n\n\n\n<p><strong>Step 1:<\/strong> Go to Ahrefs, find &#8220;<em><strong>Site Audit<\/strong><\/em>,&#8221; select your website, or click&nbsp; &#8220;<em><strong>+ New Project<\/strong><\/em>&#8221; to run a crawl.<\/p>\n\n\n\n<p><strong>Step 2: <\/strong>In the settings, make sure to enable:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Sitemap <\/strong>(to include all the necessary URLs)<\/li>\n\n\n\n<li><strong>Backlinks <\/strong>(to add pages with external links but no internal links)<\/li>\n\n\n\n<li><strong>Manual list <\/strong>(This is optional. You can upload a list of known URLs)<\/li>\n<\/ul>\n\n\n\n<p><strong>Step 3:<\/strong> Start the crawl and wait until Ahrefs finishes analyzing your site.<\/p>\n\n\n\n<p><strong>Step 4: <\/strong>Once the crawl is complete, navigate to <em><strong>Site Audit<\/strong><\/em>, open your project, then go to <strong><em>Internal Pages<\/em> <\/strong>and select <strong><em>All Issues<\/em><\/strong>.&nbsp;<\/p>\n\n\n\n<p><strong>Step 5<\/strong>: Click the <em><strong>Orphan page<\/strong><\/em> issue. As you can see in the screenshot below, our website has two orphan pages, which are the <em><strong>Terms and Conditions<\/strong><\/em> and <strong><em>Opt-out preferences<\/em><\/strong> pages. This is normal, as these pages don\u2019t usually need internal links.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1920\" height=\"952\" loading=\"lazy\" src=\"https:\/\/saynine.ai\/wp-content\/uploads\/2025\/05\/screen-shots-21.05.25-222-50-1920x952.png\" alt=\"find orphan page issue in ahrefs\" class=\"wp-image-13073\" srcset=\"https:\/\/saynine.ai\/wp-content\/uploads\/2025\/05\/screen-shots-21.05.25-222-50-1920x952.png 1920w, https:\/\/saynine.ai\/wp-content\/uploads\/2025\/05\/screen-shots-21.05.25-222-50-scaled-600x297.png 600w, https:\/\/saynine.ai\/wp-content\/uploads\/2025\/05\/screen-shots-21.05.25-222-50-400x198.png 400w, https:\/\/saynine.ai\/wp-content\/uploads\/2025\/05\/screen-shots-21.05.25-222-50-768x381.png 768w, https:\/\/saynine.ai\/wp-content\/uploads\/2025\/05\/screen-shots-21.05.25-222-50-1536x762.png 1536w, https:\/\/saynine.ai\/wp-content\/uploads\/2025\/05\/screen-shots-21.05.25-222-50-2048x1015.png 2048w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n\n\n\n<p><strong>Step 6<\/strong>: Review the list of orphan pages Ahrefs has found. If there are important pages that aren\u2019t linked anywhere, try to add links to them from other relevant parts of your website. This way, both people and search engines can easily find them.<\/p>\n\n\n\n<p>Ahrefs makes this whole process less stressful, especially for bigger sites. By checking for orphan pages regularly, you keep your website well-connected and easy to explore. Plus, you give your visitors the best possible experience and improve your SEO at the same time. Cool, right?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How to Fix Orphan Pages? Our Approach<\/h2>\n\n\n\n<p>Orphan pages often seem a small issue. In fact, they can silently kill your SEO and user experience. The good news is that they&#8217;re easy to fix with the right process, and we\u2019ve got one that works.<\/p>\n\n\n\n<p>At our agency, we run monthly website audits to keep everything in good shape. When our SEO specialists spot an orphan page, they address it for the content team. From there, we take the following steps to reconnect that page with the rest of the website.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Step 1: Find Internal Linking Opportunities<\/strong><\/h3>\n\n\n\n<p>We start by finding content where we can naturally add links pointing to the orphan page. These can be new blog posts or older articles that are still relevant.<\/p>\n\n\n\n<p>To go even further, we use Ahrefs\u2019 <em><strong>Internal Link Opportunities<\/strong> <\/em>feature. This tool analyzes our content for keywords that match orphan page topics and suggests places where we can add an internal link. It\u2019s a great way to reveal chances we might miss unintentionally<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1920\" height=\"876\" loading=\"lazy\" src=\"https:\/\/saynine.ai\/wp-content\/uploads\/2025\/05\/screen-shots-21.05.25-222-51-1920x876.png\" alt=\"Ahrefs' Internal link opportunities feature\" class=\"wp-image-13076\" srcset=\"https:\/\/saynine.ai\/wp-content\/uploads\/2025\/05\/screen-shots-21.05.25-222-51-1920x876.png 1920w, https:\/\/saynine.ai\/wp-content\/uploads\/2025\/05\/screen-shots-21.05.25-222-51-scaled-600x274.png 600w, https:\/\/saynine.ai\/wp-content\/uploads\/2025\/05\/screen-shots-21.05.25-222-51-400x183.png 400w, https:\/\/saynine.ai\/wp-content\/uploads\/2025\/05\/screen-shots-21.05.25-222-51-768x350.png 768w, https:\/\/saynine.ai\/wp-content\/uploads\/2025\/05\/screen-shots-21.05.25-222-51-1536x701.png 1536w, https:\/\/saynine.ai\/wp-content\/uploads\/2025\/05\/screen-shots-21.05.25-222-51-2048x934.png 2048w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Step 2: Add Internal Links<\/strong><\/h3>\n\n\n\n<p>For each orphan page, we usually add 4\u20135 internal links. But we don\u2019t just add them randomly. We make sure the links are:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Contextually relevant<\/strong>: The link fits naturally within the context.<\/li>\n\n\n\n<li><strong>Valuable to the reader<\/strong>: The page we\u2019re linking to is useful for our target audience.<\/li>\n\n\n\n<li><strong>Varied in anchor text<\/strong>: We avoid using the same keyword every time. Instead, we recommend using different <a href=\"https:\/\/saynine.ai\/ru\/blog\/types-of-anchor-text\/\">types of anchor texts<\/a> for internal links to make them look more natural.<\/li>\n\n\n\n<li><strong>Placed in fresh <\/strong><span style=\"box-sizing: border-box; margin: 0px; padding: 0px;\"><strong>content<\/strong><\/span>: When possible, we add links in fresh posts to help search engines quickly discover the orphaned page through newly published content.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Step 3: Keep a Healthy Internal Linking Strategy<\/strong><\/h3>\n\n\n\n<p>Wondering how many internal links your page needs? A good rule of thumb is one internal link every 200\u2013250 words. For example, a 1,000-word blog post should have at least 3 internal links and 1 external link. <\/p>\n\n\n\n<p>But you should not be focused only on numbers. We recommend prioritizing relevance and value. If the link doesn&#8217;t naturally fit, don&#8217;t force it. Nobody likes, especially Google, links that feel out of place. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Step 4: Perform Regular Audits<\/strong><\/h3>\n\n\n\n<p>Fixing unlinked pages isn\u2019t a one-time task. Websites grow, and pages may get orphaned. That\u2019s why we recommend doing regular <a href=\"https:\/\/saynine.ai\/ru\/blog\/website-audit-checklist\/\" target=\"_blank\" rel=\"noreferrer noopener\">website audits<\/a>, at least once a month, to keep your internal linking structure strong.<\/p>\n\n\n\n<p>It&#8217;s like a health check but for your website. Tools like Ahrefs or Screaming Frog can make this process a lot easier by quickly spotting issues, so you\u2019re not left guessing what&#8217;s wrong with your SEO.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">To Sum Up<\/h2>\n\n\n\n<p>Website without orphan pages. This should be your goal. With our tips and simple steps, you can find and fix those pages. This way, you will ensure your website has an effective internal link strategy and good chances to rank higher on search engines.&nbsp;<\/p>\n\n\n\n<p>If you want to ensure your website doesn&#8217;t have any issues, <a href=\"https:\/\/saynine.ai\/ru\/contact-us\/\" target=\"_blank\" rel=\"noreferrer noopener\">book a call<\/a> to see how our team helps with your on-page SEO strategy!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">FAQ about orphan pages<\/h2>\n\n\n<div id=\"rank-math-faq\" class=\"rank-math-block\">\n<div class=\"rank-math-list\">\n<div id=\"faq-question-1747832534621\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\"><strong>Do orphaned pages affect SEO?<\/strong><\/h3>\n<div class=\"rank-math-answer\">\n\n<p>Yes, orphan pages negatively affect SEO by being invisible to search engines and making site navigation harder for users.<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1747837873788\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\">What are orphan pages?<\/h3>\n<div class=\"rank-math-answer\">\n\n<p>Orphan pages are pages that aren\u2019t linked from any other parts of your site. <\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1747837877272\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\">How do you fix orphan pages?<\/h3>\n<div class=\"rank-math-answer\">\n\n<p>Use tools or check manually to find unlinked pages. Then, connect them by adding links from related content. Keep checking regularly to prevent future orphan pages.<\/p>\n\n<\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>A positive website experience isn\u2019t just about design but also the structure. Avoiding orphan pages is a smart first step. Fixing this issue makes your website easier for search engines to crawl and more enjoyable for visitors to navigate. But what exactly are orphan pages? Don\u2019t worry, we\u2019re here to help. In this article, you\u2019ll [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":16014,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[13],"class_list":["post-13065","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-seo"],"acf":[],"_links":{"self":[{"href":"https:\/\/saynine.ai\/ru\/wp-json\/wp\/v2\/posts\/13065","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/saynine.ai\/ru\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/saynine.ai\/ru\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/saynine.ai\/ru\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/saynine.ai\/ru\/wp-json\/wp\/v2\/comments?post=13065"}],"version-history":[{"count":18,"href":"https:\/\/saynine.ai\/ru\/wp-json\/wp\/v2\/posts\/13065\/revisions"}],"predecessor-version":[{"id":15374,"href":"https:\/\/saynine.ai\/ru\/wp-json\/wp\/v2\/posts\/13065\/revisions\/15374"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/saynine.ai\/ru\/wp-json\/wp\/v2\/media\/16014"}],"wp:attachment":[{"href":"https:\/\/saynine.ai\/ru\/wp-json\/wp\/v2\/media?parent=13065"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/saynine.ai\/ru\/wp-json\/wp\/v2\/categories?post=13065"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/saynine.ai\/ru\/wp-json\/wp\/v2\/tags?post=13065"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}