{"id":9215,"date":"2024-07-04T17:31:14","date_gmt":"2024-07-04T13:31:14","guid":{"rendered":"https:\/\/saynine.ai\/?p=9215"},"modified":"2026-03-23T16:05:59","modified_gmt":"2026-03-23T12:05:59","slug":"content-audit-guide","status":"publish","type":"post","link":"https:\/\/saynine.ai\/ru\/blog\/content-audit-guide\/","title":{"rendered":"Content Audit: A Step-by-Step Guide for 2026 (+ Template)"},"content":{"rendered":"<p>Content audits? If that sounds unfamiliar, don\u2019t worry\u2014you\u2019re not alone. Years ago, I would&#8217;ve asked the same thing.<\/p>\n\n\n\n<p>Content isn\u2019t something you just post and forget. It needs regular checkups to stay useful, relevant, and actually do its job, right?&nbsp;<\/p>\n\n\n\n<p>So, we have a simple way to do it without overcomplicating things. Our approach focuses on finding what works, fixing what doesn\u2019t, and making sure our content helps the website grow.<\/p>\n\n\n\n<p>So, where do you start? Let\u2019s break it down step by step.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What Is a Content Audit?<\/h2>\n\n\n\n<p><em>A content audit is a comprehensive review of your content by analyzing and defining areas of improvement.<\/em><\/p>\n\n\n\n<p>Our approach includes the process of analyzing <a href=\"https:\/\/devrix.com\/digital-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">different types of content<\/a>, such as blog posts and landing pages to assess their performance, value as well as overall alignment with the content strategy and long-term business goals.<\/p>\n\n\n\n<p>Maybe you changed your viewpoint, or maybe there\u2019s new information that\u2019s missing in your blog. Or maybe you want to completely change the <a href=\"https:\/\/saynine.ai\/ru\/blog\/how-to-write-blog-titles\/\" target=\"_blank\" rel=\"noreferrer noopener\">title of your blog<\/a> because it\u2019s more likely to rank that way.&nbsp;<\/p>\n\n\n\n<p>Either way, you shouldn\u2019t leave it as is just because it\u2019s already posted.<\/p>\n\n\n\n<p>If you wanna skip reading the whole blog, you can simply download our checklist.<\/p>\n\n\n\n<span style=\"display: none;\"><\/span>\n\n\n\n<div style=\"display: none\" id=\"checklist_info\">\n<\/div>\n\n\n<div class='fluentform ff-default fluentform_wrapper_11  ff_guten_block ffs_default_wrap'><form data-form_id=\"11\" id=\"fluentform_11\" class=\"frm-fluent-form fluent_form_11 ff-el-form-top ff_form_instance_11_1 ff-form-loading ffs_default\" data-form_instance=\"ff_form_instance_11_1\" method=\"POST\" action=\"\" ><fieldset  style=\"border: none!important;margin: 0!important;padding: 0!important;background-color: transparent!important;box-shadow: none!important;outline: none!important; min-inline-size: 100%;\">\n                    <legend class=\"ff_screen_reader_title\" style=\"display: block; margin: 0!important;padding: 0!important;height: 0!important;text-indent: -999999px;width: 0!important;overflow:hidden;\">Checklist Form<\/legend><input type='hidden' name='__fluent_form_embded_post_id' value='9215' \/><input type=\"hidden\" id=\"_fluentform_11_fluentformnonce\" name=\"_fluentform_11_fluentformnonce\" value=\"b26cbb2ee0\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/ru\/wp-json\/wp\/v2\/posts\/9215\" \/><div class='ff-el-group  ff-custom_html' tabindex='-1' data-name=\"custom_html-11_1\" ><div class=\"checklist_wrapper\">\n<div class=\"checklist_inner\">\n<p class=\"checklist_title\">Not a reader? <br> We got you covered<\/p>\n<div class=\"checklist_list\"><\/div>\n<button id=\"checklist_btn\" type=\"button\">Get my checklist<\/button><\/div>\n<\/div><\/div><div class='ff-el-group  ff-custom_html' tabindex='-1' data-name=\"custom_html-11_2\" ><p class=\"checklist_title download_title hide\">Download Free<\/p>\n<p class=\"checklist_desc hide\">All Fields are required<\/p><\/div><div data-name=\"ff_cn_id_1\"  class='ff-t-container ff-column-container ff_columns_total_2 checklist_form hide'><div class='ff-t-cell ff-t-column-1' style='flex-basis: 50%;'><div class='ff-el-group checklist_input checklist_name'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_11_name' >Name Surname<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"name\" class=\"ff-el-form-control\" placeholder=\"John Smith\" data-name=\"name\" id=\"ff_11_name\"  aria-invalid=\"false\" aria-required=\"false\"><\/div><\/div><\/div><div class='ff-t-cell ff-t-column-2' style='flex-basis: 50%;'><div class='ff-el-group checklist_input checklist_email'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_11_email' aria-label=\"Email\">Email<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" name=\"email\" class=\"ff-el-form-control\" placeholder=\"Example@email.com\" data-name=\"email\" id=\"ff_11_email\"  aria-invalid=\"false\" aria-required=\"false\"><\/div><\/div><\/div><\/div><input type=\"hidden\" name=\"form\" value=\"checklist download\" data-name=\"form\" ><div class='ff-el-group ff-text-center checklist_download hide ff_submit_btn_wrapper'><button type=\"submit\" class=\"ff-btn ff-btn-submit ff-btn-md ff_btn_style\" >Download<\/button><\/div><\/fieldset><input type=\"hidden\" name=\"trp-form-language\" value=\"ru\"\/><\/form><div id='fluentform_11_errors' class='ff-errors-in-stack ff_form_instance_11_1 ff-form-loading_errors ff_form_instance_11_1_errors'><\/div><\/div>        <script type=\"text\/javascript\">\n            window.fluent_form_ff_form_instance_11_1 = {\"id\":\"11\",\"settings\":{\"layout\":{\"labelPlacement\":\"top\",\"helpMessagePlacement\":\"with_label\",\"errorMessagePlacement\":\"inline\",\"cssClassName\":\"\",\"asteriskPlacement\":\"asterisk-right\"},\"restrictions\":{\"denyEmptySubmission\":{\"enabled\":false}}},\"form_instance\":\"ff_form_instance_11_1\",\"form_id_selector\":\"fluentform_11\",\"rules\":{\"name\":{\"required\":{\"value\":false,\"message\":\"\",\"global_message\":\"This field is required\",\"global\":false}},\"email\":{\"required\":{\"value\":false,\"message\":\"This field is required\",\"global_message\":\"This field is required\",\"global\":true}}},\"debounce_time\":300};\n                    <\/script>\n        \n\n\n<h2 class=\"wp-block-heading\">The Key Benefits of Content Audit<\/h2>\n\n\n\n<p>Now that we\u2019ve learned what a website content audit is, let\u2019s discover its main advantages.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Improved SEO Results<\/strong><\/li>\n<\/ul>\n\n\n\n<p>A website content audit can identify SEO weaknesses in already existing content. By analyzing keywords, meta descriptions, and backlinks, you can optimize pages to rank higher in search engine results, which will ultimately drive more organic traffic to your website.<\/p>\n\n\n\n<p>Hmm, don\u2019t believe us? Check out a <a href=\"https:\/\/aioseo.com\/trends\/later-seo-case-study\/\" target=\"_blank\" rel=\"noreferrer noopener\">content audit case study<\/a> from a social media tool where they were able to increase traffic by 147%.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Increased User Engagement<\/strong><\/li>\n<\/ul>\n\n\n\n<p>By analyzing metrics such as time spent on the web page and bounce rates you can evaluate how the users interact with your content. Once you audit content and analyze these KPIs you\u2019ll know exactly what content resonates and what needs improvement.&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Revealed Content Gaps<\/strong><\/li>\n<\/ul>\n\n\n\n<p>Content audits will also reveal areas where your content strategy lacks! You might find topics that you never covered but your audience is interested in or find different <a href=\"https:\/\/saynine.ai\/ru\/blog\/types-of-keywords-in-seo\/\" target=\"_blank\" rel=\"noreferrer noopener\">types of keywords<\/a> you haven\u2019t used but you can target to rank higher on search engines.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>No More Outdated Content on Your Website<\/strong><\/li>\n<\/ul>\n\n\n\n<p>When you conduct a site content audit, you might dig up things you completely forgot about, and chances are, they will be outdated and underperforming.<\/p>\n\n\n\n<p>But you can refresh them by simply updating the information, improving visuals, or repurposing them into different content formats. Moreover, using <a href=\"https:\/\/www.videodeck.co\/product-video-production\" target=\"_blank\" rel=\"noreferrer noopener\">product video production<\/a>, these articles can be easily made into videos, so you can double your organic reach.<\/p>\n\n\n\n<p>Sounds like it will fix all your website issues, right?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How To Do A Content Audit in 4 Easy Steps<\/h2>\n\n\n\n<p>A website content audit is not just looking at some metrics from your website and making decisions based on them. Nope, it is so much more than that, and the truth is you can\u2019t just decide to conduct a content audit and go for it.<\/p>\n\n\n\n<p>There are certain steps you have to follow for your website content audit efforts to be effective and give you the exact results you\u2019re looking for. So, let\u2019s learn how to conduct a website content audit and go through these steps one by one, shall we?<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Analyze Content Assets<\/h3>\n\n\n\n<p>A successful website content audit starts with thoroughly analyzing all published content, from blog posts to landing pages and case studies. <\/p>\n\n\n\n<p>We check key metrics like<strong> organic traffic, keyword rankings and movements, and engagement rate <\/strong>as our top metrics, using <a href=\"https:\/\/replug.io\/blog\/best-web-analytics-tools\" target=\"_blank\" data-type=\"link\" data-id=\"https:\/\/replug.io\/blog\/best-web-analytics-tools\" rel=\"noreferrer noopener\">website analytics tools<\/a> to track and measure these data points effectively.<\/p>\n\n\n\n<p>We use Ahrefs to start this process, as it helps us look even deeper and find more helpful details. Keywords and Traffic are what we specifically pay attention to. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1920\" height=\"883\" loading=\"lazy\" src=\"https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/screen-shots-new-ee-92-1920x883.png\" alt=\"Ahrefs dashboard showing Keywords and Traffic\" class=\"wp-image-12288\" srcset=\"https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/screen-shots-new-ee-92-1920x883.png 1920w, https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/screen-shots-new-ee-92-600x276.png 600w, https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/screen-shots-new-ee-92-400x184.png 400w, https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/screen-shots-new-ee-92-768x353.png 768w, https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/screen-shots-new-ee-92-1536x706.png 1536w, https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/screen-shots-new-ee-92-2048x941.png 2048w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n\n\n\n<p>Keywords show the total number of search terms the target page ranks for in the top 100 organic search results, whereas Traffic is the estimated number of monthly visits that your target page receives from organic search. <\/p>\n\n\n\n<p>By clicking &#8220;Traffic,&#8221; you can see which pages are bringing visitors to your site. As you can see in the screenshot below, some pages are doing well, while others have room for improvement.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1920\" height=\"928\" loading=\"lazy\" src=\"https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/screen-15.04.25-02-1920x928.png\" alt=\"Ahrefs dashboard showing domain traffic information \" class=\"wp-image-12293\" srcset=\"https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/screen-15.04.25-02-1920x928.png 1920w, https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/screen-15.04.25-02-600x290.png 600w, https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/screen-15.04.25-02-400x193.png 400w, https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/screen-15.04.25-02-768x371.png 768w, https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/screen-15.04.25-02-1536x743.png 1536w, https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/screen-15.04.25-02-2048x990.png 2048w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n\n\n\n<p>But don&#8217;t stop there. Click \u201cKeywords&#8221; and choose a date to compare, you\u2019ll see changes in rankings\u2014some keywords have dropped, as shown in the screenshot below.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1920\" height=\"1013\" loading=\"lazy\" src=\"https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/d551dffa-562d-4d34-beba-91e472d55787-1920x1013.png\" alt=\"Ahrefs dashboard showing keyword position changes for a target page\" class=\"wp-image-12291\" srcset=\"https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/d551dffa-562d-4d34-beba-91e472d55787-1920x1013.png 1920w, https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/d551dffa-562d-4d34-beba-91e472d55787-600x317.png 600w, https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/d551dffa-562d-4d34-beba-91e472d55787-400x211.png 400w, https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/d551dffa-562d-4d34-beba-91e472d55787-768x405.png 768w, https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/d551dffa-562d-4d34-beba-91e472d55787-1536x811.png 1536w, https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/d551dffa-562d-4d34-beba-91e472d55787-2048x1081.png 2048w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n\n\n\n<p>The more keywords and traffic your target page gets, the better it performs in search results. It&#8217;s as simple as that!<\/p>\n\n\n\n<p>In some cases, we also use Google Search Console to see how our content is performing on search results.&nbsp;<\/p>\n\n\n\n<p>It shows us things like which queries are driving traffic to our website, how often our pages appear in search results, and if there are any problems with how Google is indexing our pages.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1920\" height=\"887\" loading=\"lazy\" src=\"https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/screen-shots-09.04.25-85-1920x887.png\" alt=\"Google Search Console dashboard showing performance on search results\" class=\"wp-image-12292\" srcset=\"https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/screen-shots-09.04.25-85-1920x887.png 1920w, https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/screen-shots-09.04.25-85-600x277.png 600w, https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/screen-shots-09.04.25-85-400x185.png 400w, https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/screen-shots-09.04.25-85-768x355.png 768w, https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/screen-shots-09.04.25-85-1536x710.png 1536w, https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/screen-shots-09.04.25-85-2048x946.png 2048w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n\n\n\n<p>We check clicks, impressions, queries, and average CTR to see how our content is performing. Just like in Ahrefs, you can set a custom date filter here to compare results over time.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Categorize Content<\/h3>\n\n\n\n<p>Once we\u2019ve finished analyzing the content assets, the next step is to categorize them.<\/p>\n\n\n\n<p>To keep things clear and actionable, we organize content into a simple spreadsheet. We sort it into the following categories: pages with 0 traffic, low-performing pages, and well-performing pages, as you can see in the screenshot below.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1920\" height=\"807\" loading=\"lazy\" src=\"https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/screen-shots-new-eee-88-1920x807.png\" alt=\"Blog content categorization example\" class=\"wp-image-12287\" srcset=\"https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/screen-shots-new-eee-88-1920x807.png 1920w, https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/screen-shots-new-eee-88-600x252.png 600w, https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/screen-shots-new-eee-88-400x168.png 400w, https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/screen-shots-new-eee-88-768x323.png 768w, https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/screen-shots-new-eee-88-1536x646.png 1536w, https:\/\/saynine.ai\/wp-content\/uploads\/2024\/07\/screen-shots-new-eee-88-2048x861.png 2048w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/figure>\n\n\n\n<p>This way, we can easily decide which content works well and needs improvement. Plus, this allows us to <a href=\"https:\/\/replug.io\/blog\/what-is-lead-generation\" target=\"_blank\" data-type=\"link\" data-id=\"https:\/\/replug.io\/blog\/what-is-lead-generation\" rel=\"noreferrer noopener\">enhance lead generation<\/a> and ensure our content is always driving the best results.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Improve Your Content Strategy<\/h3>\n\n\n\n<p>Our approach doesn\u2019t stop once we\u2019ve reviewed everything. It isn\u2019t a one-time task\u2014it\u2019s an ongoing process. So, this is how we adjust our content strategy:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Refine keywords and topics<\/strong>&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>We use real data to refine our keywords and topics, focusing on metrics like search volume, intent, and rankings.&nbsp;<\/p>\n\n\n\n<p>By targeting new and <a href=\"https:\/\/saynine.ai\/ru\/blog\/long-tail-vs-short-tail-keywords\/\" target=\"_blank\" rel=\"noreferrer noopener\">relevant long-tail keywords<\/a> and avoiding keyword stuffing, we ensure our content aligns with what people are actually searching for.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Replace old or outdated information<\/strong><\/li>\n<\/ul>\n\n\n\n<p>After we find content that needs improvement, we analyze if it just needs small changes or a full rewrite. Plus, we review all the statistics and external resources to make sure everything is fresh. For example, if we come across an outdated stat from 2022, we replace it with a more current one.<\/p>\n\n\n\n<p>Our goal is to update old information, make it easier to read, and ensure it matches what our audience is looking for.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Update content by sharing your insights and experience<\/strong><\/li>\n<\/ul>\n\n\n\n<p>We focus on topics that feel natural and ensure authenticity by gathering insights directly from our team. We call the process &#8220;Interview process&#8221;. Through interviews and discussions, we ask about our team members&#8217; experiences at Saynine, how they approach specific tasks, and the challenges they overcome.&nbsp;<\/p>\n\n\n\n<p>So, by sharing their real methods, and perspectives, we create content that is not only relatable but also truly reflective of our team\u2019s expertise.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Try new content types<\/strong>&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>We experiment with different types of content, like FAQs, visual content, and interactive elements, to keep things fresh and engaging for our audience. We also test different formats, such as case studies, interviews, and step-by-step guides, to see what resonates best.&nbsp;<\/p>\n\n\n\n<p>Exploring new approaches helps keep our content interesting, useful, and relevant.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Track Content Performance<\/h3>\n\n\n\n<p>Now that we\u2019ve made some changes, it\u2019s time to check the <a href=\"https:\/\/saynine.ai\/ru\/blog\/content-performance-in-seo\/\" target=\"_blank\" rel=\"noreferrer noopener\">content performance<\/a>. We track key metrics like traffic and keyword position changes. This helps us understand if the adjustments are driving more visitors, improving search rankings, or increasing overall visibility.\u00a0<\/p>\n\n\n\n<p>This is where Ahrefs becomes our best friend!<\/p>\n\n\n\n<p>It\u2019s kind of like having a fitness tracker for your website \u2013 it tells us where we\u2019re improving and where we need to put in more effort.<\/p>\n\n\n\n<p>So, we can refine our strategy over time, making sure we\u2019re always moving in the right direction.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Conclusion<\/h2>\n\n\n\n<p>To wrap things up, a website content audit helps you keep everything fresh and aligned with your goals.<\/p>\n\n\n\n<p>Do you know if your content is working well for SEO? Conducting regular SEO content audits can help you spot areas that need improvement, like optimizing for better rankings or addressing content gaps.<\/p>\n\n\n\n<p>So, why wait? Make <a href=\"https:\/\/saynine.ai\/ru\/seo-services\/\" target=\"_blank\" rel=\"noreferrer noopener\">content audits<\/a> a regular part of your strategy, and keep your website performing its best!<\/p>\n\n\n\n<p>We hope our approach will help you stay on top of your content and keep your website performing at its best!<\/p>\n\n\n\n<p>So, if you need further guidance, feel free to <a href=\"https:\/\/saynine.ai\/ru\/contact-us\/\">reach <\/a><a href=\"https:\/\/saynine.ai\/ru\/contact-us\/\" target=\"_blank\" rel=\"noreferrer noopener\">out <\/a><a href=\"https:\/\/saynine.ai\/ru\/contact-us\/\">to us<\/a> today!&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">FAQs about content audit<\/h2>\n\n\n<div id=\"rank-math-faq\" class=\"rank-math-block\">\n<div class=\"rank-math-list\">\n<div id=\"faq-question-1720094148387\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\">What does a content audit do?<\/h3>\n<div class=\"rank-math-answer\">\n\n<p>A content audit is the process of analyzing website content and identifying overall content performance.<\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1744714448307\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\">How to do content audit in SEO?<\/h3>\n<div class=\"rank-math-answer\">\n\n<p>To do content audit in SEO, categorize content, analyze content assets, adjust your content strategy, and track performance. <\/p>\n\n<\/div>\n<\/div>\n<div id=\"faq-question-1744714463815\" class=\"rank-math-list-item\">\n<h3 class=\"rank-math-question\">What is the difference between content audit and SEO audit?<\/h3>\n<div class=\"rank-math-answer\">\n\n<p>A content audit evaluates content quality and performance, while an SEO audit checks technical elements, on-page SEO factors, and backlinks.<\/p>\n\n<\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Content audits? If that sounds unfamiliar, don\u2019t worry\u2014you\u2019re not alone. Years ago, I would&#8217;ve asked the same thing. Content isn\u2019t something you just post and forget. It needs regular checkups to stay useful, relevant, and actually do its job, right?&nbsp; So, we have a simple way to do it without overcomplicating things. Our approach focuses [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":12300,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[12],"class_list":["post-9215","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-content-creation"],"acf":[],"_links":{"self":[{"href":"https:\/\/saynine.ai\/ru\/wp-json\/wp\/v2\/posts\/9215","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/saynine.ai\/ru\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/saynine.ai\/ru\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/saynine.ai\/ru\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/saynine.ai\/ru\/wp-json\/wp\/v2\/comments?post=9215"}],"version-history":[{"count":42,"href":"https:\/\/saynine.ai\/ru\/wp-json\/wp\/v2\/posts\/9215\/revisions"}],"predecessor-version":[{"id":16096,"href":"https:\/\/saynine.ai\/ru\/wp-json\/wp\/v2\/posts\/9215\/revisions\/16096"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/saynine.ai\/ru\/wp-json\/wp\/v2\/media\/12300"}],"wp:attachment":[{"href":"https:\/\/saynine.ai\/ru\/wp-json\/wp\/v2\/media?parent=9215"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/saynine.ai\/ru\/wp-json\/wp\/v2\/categories?post=9215"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/saynine.ai\/ru\/wp-json\/wp\/v2\/tags?post=9215"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}