It doesn’t matter if you are a digital marketer, an SEO expert, or even a business owner, one thing that you just can’t ignore in marketing is link building.
According to 13% of SEO specialists from large businesses, building strong links is the most important SEO strategy.
There are some gems, like link building Chrome extensions that can significantly upgrade your game, so keep reading to unlock the full potential of your link building strategy.
Chrome extensions are small software programs that you can add to your Google Chrome web browser to improve its functionality. These extensions are like little tools or apps that can modify and improve your browsing experience.
Here, we discuss six essential link building Chrome extensions for any link builder looking to elevate their game.
The good news is that you can easily install and manage these extensions from the Chrome Web Store.
Why are Chrome extensions important for link builders?
Link building Chrome extensions play a crucial role in adjusting the Chrome browser to meet individual needs, whether those are related to productivity, security, customization, or entertainment.
As already mentioned, most link building Chrome extensions can be valuable tools for natural link building due to their ability to streamline processes, provide useful data, and increase efficiency.
Link builders often need to analyze the SEO performance of websites. So, link building Chrome extensions can provide them with quick insights into a site’s domain authority, backlink profile, and other relevant SEO metrics.
Some can ensure that their outreach emails or content are grammatically correct and well-written, improving the chances of a positive response.
As link builders need to identify potential link opportunities, some extensions can help link builders analyze the traffic and audience of competing websites.
Overall, they serve as handy and free link building tools that simplify tasks and contribute to a more efficient and effective link building process.
Top 6 Link Building Chrome Extensions
Here, we have covered six link building Chrome extensions that will maximize your SEO potential, increase outreach, and analyze backlinks.
So, keep reading and watch your website’s authority fly up in search engine rankings.
Ahrefs is a popular SEO tool and one of the best link building software, which has extended its capabilities to Google Chrome extension.
The Ahrefs Chrome extension is a game-changer for marketers, providing quick insights and valuable data right at your fingertips.
When it comes to its installation, the Ahrefs Chrome extension can be easily added to the Google Chrome browser through the Chrome Web Store.
Once installed, you can log in using your Ahrefs account credentials to unlock the full range of features.
As you navigate through different web pages, the Ahrefs extension works seamlessly in the background.
When you click on the extension icon in the upper right corner of your computer while on a specific page, it triggers a real-time analysis, providing quick insights into the page’s SEO metrics, backlink profile, and other relevant data.
As mentioned, backlinks are a crucial aspect of SEO, and this extension simplifies the process of analyzing them.
You can view the top backlinks to any webpage, gaining insights into the link building strategies of your competitors or collaborators. This feature is essential for understanding a site’s authority and building a more effective backlink strategy.
For those engaged in keyword research, the Ahrefs Chrome extension provides at-a-glance information on a webpage’s organic search traffic and the number of ranking keywords. This data is necessary for finding potential keyword opportunities, evaluating the competitiveness in the market, and optimizing content for better search engine visibility.
All you need to do is adjust it in the settings, and here you go; it will give you a full SEO report.
Step 1: Make sure you’re logged into your Ahrefs account
Step 2: Enter any web page of your choice
Step 3: Click on the Ahrefs extension
Step 4: Click on the Metrics section to view the website’s DR, traffic, etc.
The extension also gives you the ability to analyze SERPs by displaying critical metrics for any search query. This includes the estimated monthly search volume, the number of clicks, and the top-ranking pages.
So, if you search, for example, “SEO tools”, it will give you all the details you need for the keyword for each ranking page:
Also, Ahrefs’ Chrome extension has a user-friendly interface that simplifies complex SEO metrics.
The data is presented clearly, making it accessible to users with varying levels of expertise in SEO and digital marketing.
So, keep in mind that this is one of the best link building Chrome extensions and is a must-have tool for any link builder, whether you’re conducting competitor analysis, performing keyword research, or monitoring backlink profiles.
When it comes to link building, understanding the authority of potential linking domains can be important for some link builders for building an effective backlink profile.
So, let’s see how the next one of our link building Chrome extensions works.
The MozBar extension provides quick access to the domain authority (DA) and page authority (PA) of any website.
- Domain authority (DA) – a metric that quantifies the strength and authority of a domain name on a scale from 1 to 100.
It is primarily used to predict how well a website will rank on search engine result pages (SERPs). It measures the overall authority of an entire domain or website, taking into consideration all the pages and content hosted on that domain.
In simple words, it measures the strength of entire domains or subdomains.
- Page authority (PA) – a metric that predicts how well a specific webpage is likely to rank on SERPs.
It is also based on a scale from 0 to 100, with higher scores indicating a greater likelihood of ranking well.
This, on the other hand, measures the predictive ranking strength of a single page.
Overall, these metrics offer insights into the overall credibility and influence of a domain or specific webpage.
MozBar extension, like most of the other link building Chrome extensions mentioned in this article, allows users to view and analyze various page elements, including title tags, meta descriptions, and header tags.
This information is valuable for ensuring natural link building and content which aligns with your goals and strategies.
MozBar also conveniently highlights “dofollow” and “nofollow” links on a webpage.
- “Dofollow” links – these links help your site’s SEO. Those are the ones that help your site to gain Google authority and rank higher.
- “Nofollow” links – these links don’t help your site’s SEO as much because they don’t pass along the same type of authority or “link juice” to the linked pages as “dofollow” links do.
When you search a link on a web page to examine if it is a “Follow” or “Nofollow” one, it will show you just like in the picture above. In this case, it is a “Nofollow” link.
How to do this?
Step 1: Open a webpage of your choice
Step 2: Find the link you want to examine
Step 3: Click Ctrl+Shift+I
Step 4: Click Ctrl+F and type out the domain you want to examine
Step 5: If it’s a “Nofollow” link it will be mentioned as shown in the picture
This feature is particularly useful for link builders as it helps identify which links pass authority and contribute to your SEO efforts. Understanding the distribution of these “follow” and “nofollow” links is crucial for crafting a well-rounded link building strategy.
There are several ways how link building Chrome extensions can do it, but MozBar seems to be best at this job.
Here’s how MozBar facilitates overall link building:
- Competitor analysis – MozBar simplifies the process of analyzing competitor websites by providing quick access to crucial metrics. By evaluating the backlink profiles and authority of competitors, you can identify potential link opportunities and develop strategies to outperform them in search engine rankings.
- Content optimization – the keyword analysis and on-page element features assist in optimizing your content for both users and search engines. By creating keyword-optimized content, you increase the likelihood of attracting organic links from authoritative sites, thereby improving your link building skills and efforts.
So, keep MozBar in mind when choosing from link building Chrome extensions to streamline your link building efforts.
A critical aspect when it comes to link building is ensuring not to make any errors while sending outreach emails or simple messages.
One tool that has proven to be critical in this process is Grammarly.
The Grammarly extension serves as a virtual editor, ensuring that the content that you write in your emails is free from grammatical errors, typos, and awkward phrasing.
Grammarly not only corrects grammar and spelling but also provides suggestions for improving overall writing style and tone.
This ensures that when you are outreaching someone through an email, the written text demonstrates professionalism and credibility, which are crucial factors for attracting relevant backlinks.
Let’s not forget that your link building skills should often involve collaboration between multiple team members, including writers, editors, and SEO specialists.
Grammarly’s collaborative features facilitate smooth communication and editing workflows.
With real-time suggestions and easy sharing options, the tool ensures that your email outreach content leads to more effective link building campaigns.
The Clearbit Connect Chrome extension is primarily known as a tool for enriching contact information in link building, helping you to reach people at the right companies.
It provides additional details about email contacts, such as social media profiles, company information, and job titles.
Step 1: Search for a web page of your choice
Step 2: Click on the Clearbit extension icon on the left corner of the page
Step 3: Open the People section and you will see the names and positions of the company members
While Clearbit Connect Chrome extension itself is not a tool specifically designed for link building, its capabilities can indirectly support link building efforts in the following ways:
- Improved outreach personalization – Like the other link building Chrome extensions mentioned, Clearbit can improve your understanding of people you’re reaching out to by providing additional context about their roles, interests, and affiliations.
Also, personalizing your outreach emails based on this information can make your communication more relevant and engaging, potentially increasing the chances of successful link building.
- Company information for partnership opportunities – Clearbit extension can supply detailed company information, including industry, size, and location.
This information is useful for identifying potential partnership opportunities, which can lead to collaborative content creation, co-promotion, and, eventually, link building opportunities.
- Efficient data management – Clearbit Connect Chrome extension helps keep your contact database up-to-date by automatically updating contact details.
Studies have shown that the email open rate can increase by 13-28% if you use the recipient’s first name.
So, maintaining accurate and current contact information is crucial for successful outreach, ensuring that your link building efforts reach the right individuals.
While the Clearbit Connect Chrome extension can support link building efforts indirectly through improved outreach and audience understanding, it’s important to note that the primary focus of the tool is on contact enrichment.
Successful link building also relies on other strategies, such as creating shareable content and fostering genuine relationships within your industry.
So, always ensure that besides effectively using link building Chrome extensions, your link building efforts align with ethical SEO guidelines and best practices.
MASTER SEO is a tool that allows you to quickly check website rankings on Google.
This might not be the most popular tool, but it’s definitely another one of the best link building Chrome extensions that can assist you.
When it comes to page rankings, link builders aim to secure backlinks from high-authority websites.
These are sites that frequently appear at the top of search engine results. By identifying pages that already rank higher, link builders can prioritize outreach to these authoritative sites, increasing the likelihood of obtaining valuable backlinks.
This insight can help you understand the type of content that resonates with your audience and contributes to strong search engine visibility.
You can reach out to the sites that are ranking higher or create related content that attracts good backlinks. With this tool, it’s easy to just look through all rankings of websites without having to count them manually.
Broken links can frustrate website visitors and lead to a poor user experience.
That’s why there are link building Chrome extensions like LinkMiner.
LinkMiner is a powerful tool designed to serve as a broken link checker, helping website owners and online marketers identify and fix broken links on their websites.
Broken links, also known as dead links or 404 errors, can negatively impact user experience, harm search engine rankings, and delay the overall functionality of a website.
As it is well-known, search engines consider broken links as a negative factor when ranking websites. LinkMiner helps website owners maintain a healthy link profile, which ultimately contributes to better SEO performance.
LinkMiner aims to address these issues by efficiently detecting broken links and providing users with the necessary information to sort them out.
Here you can see how LinkMiner works, where you can change the settings, export your website results in a Google sheet and share with other team members:
Step 1: Enter a website of your choice
Step 2: Click on the LinkMiner extension and it will automatically count the number of broken links on that page
Step 3: Click on the small Setting icon if you want to change the settings
Step 4: Click on the Download icon next to the Setting if you want to export all the links and their metrics to a spreadsheet for further analysis
In the mentioned example, you can see that SayNine’s webpage doesn’t have any broken links. There are 43 links and they are 100% not broken.
But how does the LinkMiner Chrome extension work?
- Crawling and scanning – it operates by crawling through the website’s content, and examining all the links that are present there. This includes internal links, which connect different pages within the same website, and external links, which point to resources on other websites.
- HTTP status code analysis – After identifying links, it checks the HTTP status codes returned by each link. A “404 Not Found” status code indicates a broken link, meaning that the requested resource could not be found on the server. So, LinkMiner records and reports such instances.
- Bulk analysis and export – As shown in the screenshot above, depending on the tool’s features, users may have the option to perform bulk link analysis, export the results for further investigation or share with team members. This is particularly helpful for large websites with extensive link structures.
- Scheduling and monitoring – Some broken link checkers, including LinkMiner, offer scheduling options. This allows users to set up regular scans and receive notifications when new broken links are detected, ensuring ongoing support.
To keep it short, by automating the process of identifying broken links and providing actionable insights, the LinkMiner extension serves as a valuable tool for maintaining a healthy and efficient website.
The link building Chrome extensions we have mentioned in this article can provide you with most, if not all, you need for successful link building.
Additionally, be aware of any changes or updates to search engine algorithms, as they can impact the effectiveness of your link building strategy.
Thanks for reading till the end!
Good luck with your link building efforts! 😀
FAQ about link building Chrome extensions
Do link building Chrome extensions work with other browsers, or are they exclusively designed for Google Chrome?
These extensions aren’t compatible with other browsers unless you develop versions for them.
Can I rely only on Chrome extensions during link building?
That wouldn’t be the best idea because link building requires a diversified and comprehensive strategy.
How often should I update or review the Chrome extensions I use for link building?
Check for updates regularly which is a good practice to ensure high performance.